Unified user research platform Betafi has raised $1.3 million in seed funding led by Together Fund, Entrepreneur First and Titan Capital, along with participation from Nir Eyal and founders of companies including Razorpay, Pine Labs, Snapdeal, Livspace and others.
Founded by Arjun Arora and Ethan Sherbondy, Betafi is a moderated user research platform that makes it easy to capture, synthesize, and share feedback from user conversations. It helps companies find answers from user interviews faster and discover usability issues before it’s too late.
According to Betafi, it is redefining the UX research landscape by helping product teams effortlessly conduct user interviews and usability testing to validate their ideas, designs, beta software, and websites. The platform integrates with leading product design and collaboration tools such as Zoom, Miro, Figma, Adobe XD, making it easy to collaborate and create feedback loops in the product development process.
Betafi says it saves users up to 30% of their total research time and effort, allowing them to focus on extracting meaningful information to create amazing products. The company was co-created with customers and launched on the Hunt product in September. Since then, platform usage has increased 50% per month and users have made over 1,500 hours of feedback calls.
In July 2021, a group of SaaS pioneers in India announced the formation of background together with an initial capital of $85 million. The fund would support young Indian software-as-a-service companies.