RealityOS trademark hints at Apple’s AR/VR headset

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Earlier this year, some developers found references to a platform called “RealityOS” in App Store records. This, of course, corroborated multiple rumors about Apple working on a new mixed reality headset. Now, thanks to a new “RealityOS” trademark, we may have a hint that this new AR/VR headset from Apple is coming soon.

As Parker Ortolani discovered, an unknown company called Realityo Systems LLC has registered the trademark “RealityOS” with the United States Patent and Trademark Office (USPTO). The trademark was filed on December 8, 2021 for categories such as “peripherals”, “software”, and most importantly, “laptop hardware”.

While this could be the trademark of some random company, there is evidence linking this specific trademark to Apple.

Apple’s fictitious companies

Since Apple is all about secrecy, it has some shell companies that it uses to file trademarks and patents for unreleased products, so they’re not tied directly to Apple in case of leaks.

For example, one of Apple’s shell companies is “Yosemite Research LLC,” which Apple uses to trademark macOS names like Yosemite and Big Sur. Last year, this company registered the “Monterey” trademark days before WWDC 2021, and it turned out that Monterey was the official name of macOS 12.

And here’s the best part: Both Yosemite Research LLC and Realityo Systems LLC are registered to the same address, which points to “Corporation Trust Center,” a real company that provides branded services that Apple is a customer of.

But if that’s not enough for you, there’s even more evidence linking “RealityOS” to Apple.

‘RealityOS’ logo and deadline

As soon as Ortolani shared his findings, some Twitter users noticed that the same company has registered a trademark for “RealityOS” in other countries such as Uganda and Uruguay. 9to5Mac independently confirmed that Realityo Systems LLC filed the trademark application in Brazil in December of last year and that there was an update to the application on May 10, 2022.

Some of these trademarks were shipped with a logo using Apple’s proprietary San Francisco typeface. At the same time, the RealityOS trademark has June 8, 2022 as the deadline for “international filing” with the USPTO. That’s just two days after WWDC. The presentations also lack any “proof of use”, which corroborates that realityOS is related to an unreleased product.

“Reality OS” logo

RealityOS trademark in Brazil. — *Trademark “RealityOS” filed in Brazil*

What is RealityOS?

RealityOS is probably the name of Apple’s new operating system created for the company’s upcoming AR/VR devices. According to rumors, Apple has been working on two new devices: a pair of AR glasses and a mixed reality headset.

Although the AR glasses project is still in development, a recent Bloomberg The report revealed that Apple executives recently demonstrated the new AR/VR headsets to the company’s board of directors. This suggests that the product could be announced as soon as WWDC 2022 next week.