Unlike Google Glass, these new AR glasses unveiled at I/O could be really practical

Following reports that Google has been developing AR glassesthe company actually announced a prototype pair of glasses at this year’s show. Google I/O Conference.

Google’s focus with these glasses seems to be on useful features, like language translation. Google acquires smart glasses maker North in 2020and his work with Google Glass pioneered smart glasses nearly a decade ago.


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Google’s mockery of its glasses was brief, but the company’s continued advances in AR tools through its phones, search and lens look ready to wear your glasses too. But there’s no clear indicator of when these glasses might be available to buy.

Google has been active in VR and AR for years. Although no company has smart glasses everyday in regular use, it looks like Google is going to try again.

One of the most exciting parts of their new eyewear initiative is the focus on practical utility. The ability to understand and be understood is really useful. These glasses are not focused on floating dinosaurs or magical experiences; they are trying to help. Meta’s recent smart glass ambitions also aim to deliver utility, but Google’s expertise and tools seem up to the challenge.

As Google CEO Sundar Pichai pointed out in a blog post, the company is working to make these prototype glasses provide language in a line-of-sight experience. Google’s work with AR is likely to be incremental, but it also seems like it’s trying to get services first. In that sense, these glasses already seem very different from the most magical VR headsets out there. Dream it was. In many ways, it seems like the kind of thing I’ve always hoped Google Glass would do one day.

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